Friday, August 05, 2011
She magazine bites the dust
After multiple relaunches and makeovers since its birth in 1955 (thanks Magforum!) She magazine has finally hit the buffers – Hearst Magazines UK (the combo of NatMags and Hachette Filippachi) closed it with immediate effect.
Read Lara O'Reilly's news story about the closure in Media Week.
With a circulation of 144,583 it's probably not surprising the well-produced glossy could not survive but I know the real reason Hearst closed it – because I cited She's most recent relaunch in my forthcoming book Magazine Journalism – due out in November – and they wanted to spoil it for me!
Read Lara O'Reilly's news story about the closure in Media Week.
With a circulation of 144,583 it's probably not surprising the well-produced glossy could not survive but I know the real reason Hearst closed it – because I cited She's most recent relaunch in my forthcoming book Magazine Journalism – due out in November – and they wanted to spoil it for me!