Thursday, July 23, 2009
Magazines and the mobile experience
Serendipity (or is it?) sends two separate but related items our way.
In news from Australia, magazine publisher Meredith Corp has just bought a major stake in a mobile marketing company: Keeping Mobile: Meredith Corp. Buys Stake In Hyperfactory
And good old Jakob Nielsen has just released a report on how poor the typical web/smartphone interaction is: The 'Misery' Of The Mobile Web
With increasing focus on the iPhone, Nokia N97, Palm Pre and Google's Android – and the Chrome browser, developed for mobile use – this is beginning to look like an area ripe for development.
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In news from Australia, magazine publisher Meredith Corp has just bought a major stake in a mobile marketing company: Keeping Mobile: Meredith Corp. Buys Stake In Hyperfactory
And good old Jakob Nielsen has just released a report on how poor the typical web/smartphone interaction is: The 'Misery' Of The Mobile Web
With increasing focus on the iPhone, Nokia N97, Palm Pre and Google's Android – and the Chrome browser, developed for mobile use – this is beginning to look like an area ripe for development.
Labels: iPhone, magazines, Meredith Corporation, mobile, smartphone, web 2.0
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